Fashion Most Wanted is Ajio’s Newely Launched Campaign with Shraddha Kapoor and Rana Daggubati. Here is some analysis and news on this.
AJIO, India’s leading fashion e-tailer, has just revealed its highly anticipated event called the ‘Big Bold Sale.’ This remarkable extravaganza, in collaboration with Adidas and Melorra, will commence on the 1st of June, 2023. The excitement begins even earlier for customers as they gain exclusive access for a limited period of six hours each day, starting from the 28th of May, 2023.
Prepare yourself for an unparalleled shopping experience, as the Big Bold Sale offers an astounding selection of over 1.3 million curated fashion styles from more than 5000 renowned brands. With such an extensive range, shoppers from across India, spanning 19,000+ pin codes, can indulge in their fashion desires like never before.
Discover the allure of exclusive international brands, captivating private labels, and remarkable homegrown brands, all encompassed in this grand event. Explore a multitude of categories, including fashion, lifestyle, home decor, beauty, jewelry, and personal care. Unbelievable discounts await, with savings of up to 50-90% on top brands and categories. That’s not all! By utilizing SBI credit and debit cards, customers can enjoy an extra discount of up to 10%.
Get ready to be captivated by the enticing deals on renowned brands such as Adidas, Nike, Puma, Superdry, GAP, USPA, Steve Madden, Levis, Marks and Spencer, Armani Exchange, Ritu Kumar, MUJI, Buda Jeans Co., Fyre Rose, Encrustd, Portico, Home Centre, Casio, Lakme, Maybelline, Melorra, and many more.
AJIO’s CEO, Vineeth Nair, expressed his enthusiasm, stating, “Throughout the previous editions, the AJIO Big Bold Sale has emerged as India’s beloved fashion extravaganza. We are genuinely thrilled by the overwhelming support and affection demonstrated by our customers. With this latest edition being the largest ever, we anticipate that more than 60 million new users will flock to AJIO. They will have the opportunity to indulge in the most sought-after exclusive international brands, exceptional homegrown labels, and private brands, all offered at unbeatable prices.”
AJIO, the renowned fashion powerhouse, has been experiencing remarkable growth in recent years, solidifying its position as the ultimate destination for fashion enthusiasts. This exceptional e-tailer has captured the hearts of customers, earning the title of the most popular fashion hub. In fact, a staggering 80% of orders come from loyal, repeat customers, a true testament to their unwavering love and trust.
Prepare to be enthralled by the upcoming campaign film titled ‘Fashion’s Most Wanted,’ featuring the sensational duo of Shraddha Kapoor and Rana Daggubati. Scheduled for release on the 31st of May, this film showcases an exhilarating action-packed sequence, highlighting the crème de la crème of fashion brands. As Shraddha embarks on a thrilling journey, evading relentless pursuers, she skillfully transforms her appearance with trendy ensembles sourced from the illustrious AJIO house of brands.
This immersive 360-degree campaign is set to captivate audiences across various platforms. Expect to witness the campaign’s captivating presence on television, OTT platforms, social media, digital platforms, print media, and even radio. The ‘Fashion’s Most Wanted’ campaign leaves no stone unturned, ensuring it reaches and inspires fashion enthusiasts from all walks of life.